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Finding the Best Shapewear for You

11 Aug

By Marcy Montgomery Jones
Naomi & Nicole®

If you’ve been watching or listening to the media, you’ve probably noticed people talking a great deal about shapewear.  This has created a rise in demand for this intimates category.  New companies and new brands are riding this wave, vying for your attention so they can tell you, “We have the best shapewear available.”  Between the new brand launches, expensive commercials, and celebrity endorsements, how is the average person like you supposed to find the best shapewear?  Below is a list of three questions you should ask yourself in preparation for the hunt.  The answers will help you find the right shaper for you, regardless of the hype you may hear on TV or read on the web. […]

When to Choose Shapewear Separates over a Bodybriefer

26 Jul

By Marcy Montgomery Jones
Naomi & Nicole®

 The bodybriefer has long been a staple in the wardrobes of shapewear consumers.  But this silhouette isn’t for every woman.  Bodybriefers are designed for women of average height and those who have balanced bust-to-waist-to-hip ratios.  Though fabric stretch and some built-in adjustments can accommodate a majority of shapes within a single size, many women fall outside of these “average” and “balanced” foundation parameters and need alternatives to all-in-ones.  The combined use of separate shapewear pieces – made for the upper and lower halves of the body – is just such an excellent Plan B.  Separates provide fit flexibility and allow for the creation of a suit of underwear that best fits the body.  They also make using the restroom, when wearing shapewear, an easier experience.

So how do you know when you should choose separate shapers over a bodybriefer?  Here are three instances it makes wonderful sense: […]

Dear Shapewear Diary: Thoughts about the Shapewear Experience II

14 Jul

By Eva Ceinture
Cupid Intimates

This is the second in a series of blog posts conveying one woman’s thoughts about shapewear. 


Underwire Camisole with Molded Fabric Cups / Firm Control

Dear Shapewear Diary,

Today, I ventured into the world of body-shaping camisoles with underwire molded cups.  I gravitated towards underwire cups hoping to gain the support of a bra, in addition to a little torso smoothing.  I wore the cami with a lightweight, knit top and a dark, denim, knee-length skirt.  When I’ve worn this same top in the past without a cami, bra lines have been visible along my back; but with this cami, my back was smooth. […]

The Best Shapewear to Deal with Tummy Pooch

7 Jul

By Marcy Montgomery Jones
Naomi & Nicole®

Have you noticed some extra flab around your tummy lately?  If so, you’re not alone.  Genetics, ordinary weight gain, and body changes resulting from pregnancy are some of the most common causes of tummy pooch.  Most women have it and say they’d like to do something about it.  In fact, a large percentage of shapewear shoppers say they’re looking for garments to smooth out their fronts so that they can appear slimmer and their clothing can appear flatter.  The good news is that there are several styles of shapewear that can successfully address tummy pooch.  The silhouettes described below will help your find the right shaper for your body. […]