IN FORM®

By Marcy Montgomery Jones
Cupid Intimates

Congratulations on deciding to buy your first item of shapewear!  Young ladies and women buy shapewear for a variety of reasons, but the first garment purchased is always memorable.  For some, the initial experience may be prompted by a big event, like a prom or a wedding.  Often, dresses for these occasions are very form-fitting and require special lingerie pieces, including shapewear.  For others, “dipping their toes into the water” may be inspired by a renewed interest among the general public (encouraged by the media) for wearing shapewear.  Whatever your motivation may be, this post will serve as a road map for choosing the right piece.

Before walking into a store, ask yourself the following questions: (more…)

By Adam Welsch
Cupid Intimates

Christmas is almost upon us.  As we hurry to do our last-minute shopping, and eagerly anticipate spending the holiday relaxing with friends and family, thoughts inevitably turn to another annual tradition – the post-Christmas bargain hunt.  As you spend part of next week fighting crowds while searching for great deals in the lingerie department, keep the following song in mind, sung to the tune of “The Twelve Days of Christmas:” (more…)

by Rachel Rumsey
Cupid Intimates

‘Twas the night of Shapewear, when all through the flat,
No street-wear was stirring, not even a hat.
The purses were flung by the couch without care,
In hopes of fun parties attended with flair.

(more…)

By Adam Welsch
Cupid Intimates

Mannequin heads, that is.

Recently, I found myself in my local, suburban mall trying to make a dent in my holiday shopping responsibilities.  My long list directed me to pass by, or stroll into, most of the complex’s 125 or so shops, an eclectic collection of discount and high-end department stores, mass merchandisers, and many of the small chain stores commonly found in malls across America.  Of course, all of the clothing stores in general, and those carrying lingerie in particular, featured mannequins displaying their merchandise.  But what struck me as odd is that, except for those charged with hawking sunglasses, hats, or scarves, none of the mannequins – including those displaying lingerie – had heads. (more…)