IN FORM®

By Adam Welsch
Cupid Intimates

Last week, this blog offered some laundering tips to help keep black lingerie looking its blackest.  But what about white intimates?  Though not as popular as it once was, white is perhaps the most traditional color of underwear, and can still be found in most dresser drawers and closets.  Maintaining its brightness and clarity is important, and may be the most challenging of all laundering tasks.

Keeping white bras, panties , and shapewear their whitest requires a mostly different set of tactics than that used to care for black lingerie.  However, as with black undies, remember the laundry room’s first rule of thumb – the steps you take to clean your unmentionables should never contradict the instructions on your garments’ care labels.  Maintaining your shapewear’s bright white appearance, for example, will do you no good if you ruin the integrity or stretch of its fabrics. (more…)

By Adam Welsch
Cupid Intimates

News out of the Middle East last week held relevance for these pages.  It seems that in an effort to placate the more conservative elements of its society, the government of the Gaza Strip turned its attention towards dealing with the disruptive force of women’s intimate apparel.  Its police instructed owners of stores selling bras, panties, and other types of undies to remove lingerie-clad mannequins from their windows and storefronts, and take down marketing materials showing women wearing the items they’re trying to sell.  As experienced readers of this blog know, this isn’t the first time that the complexities of women’s underwear have made news in the Middle East.  Earlier this year, a movement in Saudi Arabia gained worldwide attention by protesting the convention that prevents women from selling intimates to other women in stores.  So, just how often has lingerie mixed with current events to make the evening news?  The answer is more times than you might expect. (more…)

By Adam Welsch
Cupid Intimates

If you’re like most women, your wardrobe contains at least a few pieces of black lingerie.  Black panties, bras, and pieces of shapewear are classic and sexy, and are great to wear under the most stylish of fashions, or your favorite sweater and pair of jeans.  But like other darkly-colored clothes, black underwear is prone to fading when washed over time.  Fortunately, there’s a variety of tricks you can use to help your panties, bras, and shapewear retain their original rich, black color as long as possible. (more…)

By Marcy Montgomery Jones
Cupid Intimates

Do you find yourself constantly pulling up your bra straps?  This issue vexes many ladies and limits their ability to build diverse bra wardrobes.  So why do bra straps fall off shoulders in the first place?  There are several possible reasons, and each one has a straightforward solution.

First, the shape of your body’s frame, particularly the slope of your shoulders, may simply make you prone to this phenomenon.  You won’t be able to alter your anatomy, but maintaining good posture will help.  Remember to keep your back straight, and your shoulders back, as much as possible. (more…)