IN FORM®

By MaryJo Kosisher-Demski
Cupid Intimates

Imagine, if you will, the following scenario.  It’s a lovely spring day.  You’re wearing a cute, short-sleeved T-shirt.  You’re at the airport, tearfully seeing off your husband or boyfriend.  He departs, but turns to wave one last time before dashing off to vanish among TSA personnel.  You wave back.  Suddenly, your arms flap as if you’re the one trying to become airborne.  To your astonishment, they continue to flutter even as you exit the airport, your wave having ended two minutes earlier.  Holy jiggling, Batgirl, when on earth did you sprout wings? (more…)

By MaryJo Kosisher-Demski
Cupid Intimates

You’re late, you’re late, and it’s not for an important date.  Congrats – you’ve just been told you’re about to be a momma!  Now, you’re facing nine months of turbulent emotions, topsy-turvy hormones, odd cravings, baby names, strangers patting your expanding belly as if you’re the Buddha, and other crazy changes you just can’t fathom – such as breasts growing to an unbelievable size.

While I’ve yet to take the dive into motherhood myself, I have plenty of friends who are moms or moms-to-be.  And to my vexed amusement, for many of them, my connection to the intimate apparel industry has somehow morphed me into a cross between Dr. Ruth Westheimer and Jack Welch.  At the expense of TMI, they’ve offered great “real world” observations about lingerie and shapewear, including opinions about which products need to be improved upon for the masses. (more…)

By MaryJo Kosisher-Demski
Cupid Intimates

My mom’s always been a certified game show junkie (and a Bingo junkie as well, but that’s a whole separate posting).  Thanks to this addiction, as well as the fact that we only had one TV, I spent an inordinate amount of time watching quiz shows during my formative years.  “Family Feud;” “Card Sharks;” “Treasure Hunt;” “Concentration” – you name it and I’ll know it.  Why the game-show reference in an intimate apparel blog?  Just utter the word “bra” to fifty randomly-selected people and almost as many different mental images will spring into their minds, depending on their age, cultural exposure, reproductive state, gender, etc.  It’s almost like “The $25,000 Pyramid” where players attempted to guess a series of words based on descriptions given to them by their teammates.  Since there are many different types of bras, let’s decipher some of the most common: (more…)

By MaryJo Kosisher-Demski
Cupid Intimates

The past few weeks have been hellish for me.  As I’ve sat and forlornly watched yet another football season draw agonizingly to a close, two things have repeatedly jumped to the front of my mind.  My two favorite teams really need to do a whole lot better next season, and too many guys, both on and off the football field, should be wearing shapewear.

You’re probably giggling now.  Who can forget that infamous “Seinfeld” episode featuring Kramer, George’s father, and “The Bro”?  But, if you stop for a moment and think, you’ll realize that men’s shapewear may not be such a bad idea.  If you’ve watched even one college or pro football game on TV, you’ve likely seen some 300-pound-plus giants in spandex pants with rolls of flesh in desperate need of compression.  And let’s face it – few non-athletes out there have the physiques of Super Bowl-bound quarterbacks.  They have their fair share of hurdles to overcome to attain at least the appearance of having a toned body.  Their problems can include: “man boobs“ (or moobs), a “beer belly,” “love handles,” or a nonexistent tush. (more…)