IN FORM®

By MaryJo Kosisher-Demski
Cupid Intimates

My mom’s always been a certified game show junkie (and a Bingo junkie as well, but that’s a whole separate posting).  Thanks to this addiction, as well as the fact that we only had one TV, I spent an inordinate amount of time watching quiz shows during my formative years.  “Family Feud;” “Card Sharks;” “Treasure Hunt;” “Concentration” – you name it and I’ll know it.  Why the game-show reference in an intimate apparel blog?  Just utter the word “bra” to fifty randomly-selected people and almost as many different mental images will spring into their minds, depending on their age, cultural exposure, reproductive state, gender, etc.  It’s almost like “The $25,000 Pyramid” where players attempted to guess a series of words based on descriptions given to them by their teammates.  Since there are many different types of bras, let’s decipher some of the most common: (more…)

By Adam Welsch
Cupid Intimates

It’s awards season.  Perhaps you’ve already seen the 2010 Golden Globe®, People’s Choice, Screen Actors Guild, and/or Grammy® Awards shows.  Few people will miss the Academy Awards® in early March.  But how many of you know that the 2010 Femmy Awards were presented last week?  “The Emmy® Awards?” you say.   No, not the Emmys® – those for Primetime TV will be presented at the end of August.  The Femmys. They’re presented each year by The Underfashion Club, Inc. to members of the intimate apparel industry for their achievements.  This year’s Femmy Gala took place at Cipriani 42nd Street in Manhattan on February 2nd. (more…)

By MaryJo Kosisher-Demski
Cupid Intimates

The past few weeks have been hellish for me.  As I’ve sat and forlornly watched yet another football season draw agonizingly to a close, two things have repeatedly jumped to the front of my mind.  My two favorite teams really need to do a whole lot better next season, and too many guys, both on and off the football field, should be wearing shapewear.

You’re probably giggling now.  Who can forget that infamous “Seinfeld” episode featuring Kramer, George’s father, and “The Bro”?  But, if you stop for a moment and think, you’ll realize that men’s shapewear may not be such a bad idea.  If you’ve watched even one college or pro football game on TV, you’ve likely seen some 300-pound-plus giants in spandex pants with rolls of flesh in desperate need of compression.  And let’s face it – few non-athletes out there have the physiques of Super Bowl-bound quarterbacks.  They have their fair share of hurdles to overcome to attain at least the appearance of having a toned body.  Their problems can include: “man boobs“ (or moobs), a “beer belly,” “love handles,” or a nonexistent tush. (more…)

By Adam Welsch
Cupid Intimates

Well, it’s that time of year again.  The world’s attention was drawn to Gobbler’s Knob in Punxsutawney, Pennsylvania this morning in anticipation of the weather forecast of famed groundhog, Punxsutawney Phil.  Everyone wondered, “Will it be an early spring or six more weeks of winter?”  Like it or not, it looks like winter will hang on until the end of March.  For those who make it a point each year to hear Phil’s prediction (like the 12,000 people in attendance at Gobbler’s Knob this morning), the result was not surprising.  According to the Punxsutawney Groundhog Club, Phil has predicted six more weeks of winter nearly 100 times since 1887.  What is surprising are the reports out of western PA that, given the annual growth in attendance at this event and the worldwide attention his appearance generates, Phil and his wife Phyllis (sorry to burst your bubbles, ladies, but Phil is taken) are seriously considering updating their looks.  A source close to Phil has indicated that the marmots are strongly considering adding shapewear to their wardrobes next year. (more…)