IN FORM

By Adam Welsch
Cupid Intimates

Are you tired of spending Labor Day weekend at the pool, your neighbor’s backyard barbeque, or your local mall trying to finish your back-to-school shopping?  Do you want to experience something new, perhaps act a bit crazy, just once in early September?  How about jetting to Paris this weekend for the annual Interfilière and Mode City trade fairs?  They’re premiere international intimates trade shows, held jointly, that bring together the world’s leading lingerie makers and their fabric suppliers.  This will be your last chance.  Next year, this event is being moved to mid-July.  And while Paris is always a great place to visit, it’s best to see it outside the height and heat of the tourist season. (more…)

By Adam Welsch
Cupid Intimates

Last week, a news item caught my attention.  It seems that in the midst of a political campaign in Peru, women have begun throwing their panties at mayoral candidate Charles Zevallos.

Leave aside for the moment that Senor Zevallos would never be mistaken for the latest Hollywood Hottie.  He’s an average-looking, middle-aged man with a receding hairline.  And move past the fact that political issues are most certainly of passionate concern to the constituents of the Amazonian administrative region of Maynas.  Simply take the act at face value.  What on earth inspires women to throw their undies at famous people as expressions of their admiration or attraction? (more…)

By Adam Welsch
Cupid Intimates

Yesterday, when I was at the library, a funny thought occurred to me.  Could classic children’s fairy tales be re-written as allegories for adults to help convey the benefits of modern shapewear?   Would these be appealing to moms more accustomed to stories of little pigs and sleeping princesses than to testimonials about spandex and nylon?  Since checking out my paperbacks, the seeds of fairy-tale e-books have been dancing through my head – fairy tales with a twist (or, rather, a squeeze), of course.   I doubt the likes of Hans Christian Andersen and the Brothers Grimm ever dreamed that their stories might be adapted for such a purpose someday. (more…)

By Adam Welsch
Cupid Intimates

Intimate apparel has been advertised on TV for decades.  But the most memorable moments for bras, girdles, and panties in television history have occurred when these items have taken center stage on programs themselves, not in commercials.  Here are six of the funniest examples.

The first one is from the fifth season of the sitcom Seinfeld.  In the episode entitled, “The Sniffing Accountant,” Frank Costanza arranges for his son George to interview for a bra salesman’s position at a women’s underwear company.  As Frank tries to prepare George for the interview, the dynamics of George’s relationship with his parents overwhelm the lesson.  Click here to watch the scene. (more…)