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There Once Was a Shaper from Dublin. . .

17 Mar

By Marcy Montgomery Jones & Adam Welsch
Naomi & Nicole®

Today’s St. Patrick’s Day.  It’s the day on which everyone loves to embrace all things Irish.  Leprechauns, shamrocks, and the color green will be seen everywhere.  Since we’re bloggers, we’d like to contribute to the Irish spirit with several attempts at some light-hearted poetry that takes its name from Ireland’s third largest city – Limerick.  Though these can be written a bit on the racy side, we’ll do our best to keep our limericks about intimates cute, but clean.

Here goes:

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From Corset to Torsette: 100 Years of International Women’s Day

8 Mar

By Adam Welsch
Naomi & Nicole®

Today is International Women’s Day.  First celebrated in a few European countries on March 19, 1911, the date was changed to March 8th in 1913 and today is observed in more than seventy countries around the world.  Originally, its purpose was to generate support for the fight by women to obtain the rights to vote and hold political office, end gender discrimination, and improve working conditions, pay, and employment opportunities.  It evolved into a day to note the ever-increasing gains made by women in social, political, and economic realms, and mark their attainment of legal equality (or growing equality, in some countries) with men.  Since this is a blog about bras, panties, and shapewear, however, we’d be remiss if we didn’t take this opportunity to recognize the tremendous improvements in intimate apparel women have enjoyed since International Women’s Day was first celebrated one hundred years ago. […]

India: Infinite Interest in Innerwear

9 Dec

By Adam Welsch
Cupid Intimates

If you ask ten people where they think the greatest untapped source of demand for intimate apparel is based, all ten might answer, “China.”  With the world’s largest population and fastest growing economy, “China” certainly seems like a good answer.  But China isn’t the only developing country with enormous potential for underwear consumption.  An better response might be “India.”  The Indian market for innerwear, as intimate apparel is commonly referred to from Delhi to Mumbai, is set to explode due to the country’s inevitable, enormous, economic growth and the changing attitudes, demographics, and roles of Indian women. […]

20 More Questions to Test Your IQ (Intimates Quotient)

7 Dec

By Adam Welsch
Cupid Intimates

It’s been more than six months since we posted our first IQ test. Since then, a lot of new, interesting facts about bras, panties, and shapewear have been discussed in these pages.  How many of them do you remember?  Do you want to find out?  Here’s our second test to measure your knowledge of these intimate fashion categories. Use the answer key at the end of the test to score yourself and determine your intimates quotient (IQ). […]