Intimates to Turn Fashion World Inside Out in 2010


14 Jan

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By Marcy Montgomery Jones
Cupid Intimates

Woowee!  There are some super-sexy, lingerie-inspired looks in women’s fashion for spring 2010.  The trend continues.  Once again, innerwear will become outerwear in a big way.  Top brands such as Dolce & Gabbana, Dior, and Fendi have sent their sirens down the runway with very cheeky twists on ready-to-wear for next year.

My award for the most over-the-top translation of this trend goes to Jean-Paul Gaultier. The man who brought you innerwear as outerwear, via Madonna and her iconic pointy bra, jumped at the chance to once again let it all hang out.

Two words sum it up – “exposed bras.”  This trend will be used in several ways.  For example, you’ll see titillating bra straps with deep, rich colors for all to enjoy, and overtly exposed brassieres positioned under sheer blouses for dramatic effect.  And not the high-tech, molded-cup sort; instead they’ll be the kind you’d find in your mother-in-law’s drawer, or would run into at an estate sale. I’m talking about the cut-and-sew classic. You’ll also notice denim overalls made with exposed, built-in bra cups.  Subtly, or startlingly, exposed bras will be everywhere.

Other hybrid creations will include: exposed, waistline, long-leg shapewear silhouettes paired with transparent, colored tights; lace-up shaping half-slips; belted waist cinchers; exposed, constructed shoulder pads, and derrière enhancers.

No doubt this trend will be in our faces during 2010.  So mothers, lock up your daughters and cross your fingers that your single girlfriend doesn’t get too adventurous.  By the time this trend gets to the mass-market retail channel, it’ll probably be all about translucent blouses and those saucy, exposed, colored straps.  But, hey, that’s fun!

Which item of intimate apparel would you be most willing to wear as outerwear?

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CC Image courtesy of sflovestory on Flickr / CC BY 2.0
CC Image courtesy of SashaW on Flickr / CC BY 2.0

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